6 search results for “Mark Perini”

How to Make a Brands or Trends Page in an Ecommerce Store Using Link Lists

How to Make a Brands or Trends Page in an Ecommerce Store Using Link Lists

Let’s say you’ve got a client who is a boutique owner. Arguably, the most powerful asset in their arsenal is their ability to showcase the brands that they have partnered with to sell.

Enter the brands page: A quick, visually exciting way for customers to find new collections and brands that they know and trust.

Find out how to mix Liquid with a link list to make all your brand page dreams come true.

 

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Inside the Shopify Partner Studio (And How You Can Apply for Round 2)

Inside the Shopify Partner Studio (And How You Can Apply for Round 2)

Shopify Partner StudioA designer, a web developer, and a content creator walk into a studio.

We know, it sounds like the start to a bad joke, but for the past three months it’s been a reality for six lucky creative professionals. After months of mentorship, collaboration, and coworking in industry-legend Jeffrey Zeldman’s New York City studio, the first-ever Shopify Partner Studio is now winding down.

And while our current Partner Studio residents are getting ready to graduate, we’re simultaneously starting to take applications for round two of the coworking experience.

If you enjoy self-directed work, have a project you’ve been itching to focus on, and love the idea of collaborating your brain off, the Shopify Partner Studio is your dream gig. The deadline to submit application is Friday, April 22 and residents will move in on May 2.

If you need a little more proof that this experience is worth your while, read on to learn what some of round one’s professionals have been up to for the past few months.

C is for collaboration

Before getting to the Shopify Partner Studio, Steven Chu was working multiple parts of the ecommerce puzzle, including design, branding, front-end development, and advertising. He’s worked on a number of online stores for clients from the fashion industry and used a large portion of his time in the Partner Studio revamping former Banana Republic Creative Director Marrissa Webb’s online store.

He landed the well-known fashion designer as a client after collaborating on a project with one of Webb’s former employees – one of the many times collaboration and word of mouth have worked in Chu’s favour.

It comes then as no surprise that he’s focused on furthering collaboration in the studio.

“Honestly, I’m always looking for people to collaborate with to build out a bigger team,” he explained.

Chu wants to build a strong team of collaborators who can come together for certain projects when needed. Part of that process is learning how to identify strengths in other creative professionals, and how best to divvy up projects.

“Collaboration is a way for me to take on more work,” Chu said. “That’s why I like being in this space, I want to push more and see what other people can do. How can I break projects down into chunks and say, ‘do you want to take this on?’”

Tag-teaming Shopify themes

Within days of arriving at the Partner Studio, Mark Perini and Ashley Livingston struck up a partnership, and are now deep into building a theme together for Shopify.

“Working from home as a freelancer can sometimes feel very isolating,” Livingston explained. “That’s part of the reason why this collaboration with Mark has been really great.”

A fulltime freelancer for little over a year now, Livingston got into web development after working with a few companies who did not have in-house developers. While building out ecommerce sites, Livingston simultaneously started blogging about freelancing, business, and design.

Her perspective is in part what informed her and Perini’s decision to build a theme aimed at online authors.

“We think there’s a space for authors, people that are doing content marketing or blogging, people who are trying to sell themselves,”Perini explained. “There was a space to fill, and we’re working together to fill it.”

A Shopify expert and longtime web developer and social media consultant, Perini says the fact he’s managed to meet and work with someone he would have never met otherwise, has made the studio experience unique and valuable.

“I think the cool thing is that my circle is different than her circle,” he explained. “The best blogger in my circle is different than the best blogger or author in her circle. So it’s cool to see us come together and exchange opinions, thoughts, and even problems.”

In tandem with his theme work, Perini has also used his time in the Partner Studio to work on pinpaper press, a site he’s integrating with a Pinterest app.

Mo' people, less problems

Freelance designer and developer Adham Foda kept busy during his stay at the Partner Studio, helping design, develop, and brand four different digital lookbooks for clothing lines out of collective Kid Super Studios. If that wasn’t enough, the Brooklyn-based designer and developer is also collaborating on a new commenting app.

Always an advocate for collaboration, Foda adds that his time in the Partner Studio has only made him more aware of how vital collaboration is – not only in terms of building strong business relationships, but also when simply getting shit done.

“Not everyone knows the Shopify language off the top of their head. That’s why the studio has been great, it’s like-minded people helping each other out,” Foda explained. “No one has the exact same skill set. Collaboration means you have time to work on what you do best, instead of everything.”

Collaboration has helped Ty Shaikh work more efficiently, too.

During the Partner Studio experience, the self-taught web designer and developer primarily focused on building the home decor site of a former IKEA designer.

Shaikh says bouncing new ideas off his Studio-mates and coworking alongside other professionals with more years of Shopify experience helped him learn about different tools and techniques he often hadn’t heard of before.

“The collaborative environment has expanded my knowledge of the Shopify development ecosystem and the feedback I received has already been used for one of my existing client projects.”

What to do to get into round 2

The Shopify Partner Studio is a co-working space where creative professionals from the ecommerce industry will come together to work on client projects, grow their technical skills, collaborate, and get shit done.

If selected for the studio, you’ll gain access to a number of opportunities to kickstart your business, including:

  • Free rent and high-speed Internet for three months in Jeffrey Zeldman’s Madison Ave. office.
  • Mentorship from Jeffrey Zeldman, Shopify executives, and other industry icons.
  • Fast-tracked access to the Shopify Experts Marketplace, where we send our 243,000 merchants looking for help with store, theme, and app builds.
  • A free Shopify store to build your portfolio website.
  • A free ticket to Smashing Conference NYC

Round two of the Shopify Partner Studio starts May 2, deadline to apply is Friday, April 22.

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Why We Rented an Office in NYC and Gave it Away for Free

Why We Rented an Office in NYC and Gave it Away for Free

Shopify Partner Studio: Coworking Space in NYC

What makes the creative industry so uniquely powerful is the abundance of support and encouragement that can be found between its members. Whether through feedback, collaboration, or idea-sharing, creative professionals thrive when exposed to others who think as creatively as they do. It’s a characteristic that is integral to the success of the industry and is fundamental to online design communities like Dribbble and Behance.

It’s this sense of community that we, at Shopify, love and admire about the creative world.

For the past few months, we’ve been working closely with Jeffrey Zeldman — founder and publisher of A List Apart — to create an environment that will help foster this sense of community even further. An environment where creative and like-minded individuals can come together to interact, collaborate, and build lasting relationships.

Together, we decided to launch the Shopify Partner Studio — a creative coworking space located at Zeldman’s Madison Avenue office in New York City. And we decided to give access to the space away for free.

What exactly is the Shopify Partner Studio?

The Shopify Partner Studio is a co-working space where six creative professionals from the ecommerce industry will come together to work on client projects, grow their technical skills, and get shit done. It’s an experience like no other where designers, developers, copywriters, and creators of all types will receive the resources and support needed to kickstart their freelance careers — and it’s an experience we’re excited and proud to be part of.

“We know the problems that prevent freelancers from getting their business off the ground,” said Harley Finkelstein, Shopify’s Chief Operating Officer. “That’s why we’re creating a freelancer studio to help launch successful client-based businesses in the ecommerce space.”

Not only will our residents get access to beautiful office space in downtown Manhattan for a three-month period, they’ll also receive mentorship from Shopify leadership, key members of our development team, and industry icons including Jeffrey Zeldman himself.

It’s through these candid interactions that we hope to build a greater sense of community between a few local designers, developers, and creatives striving to accomplish the same goal: creating amazing things with Shopify.

Meet the Shopify Partner Studio residents

We’ve selected six creative professionals from New York City to work side-by-side in the Shopify Partner Studio. We loved their stories and wanted to share a little bit about each of them with you.


 Mark Perini

Web Developer and Social Media Consultant

Shopify Partner Studio: Mark Perini

Why he’s excited: I'm excited to learn some new skills/get some new ideas from my fellow partners and to see how other people are doing business on Shopify. I'm also looking forward to having people to bounce new ideas off, and build strategic partnerships with.

What he’s working on: I'm building a ton of sites right now. One that I’ll be working on is pinpaper press, which I’ll be integrating with a Pinterest app — I think it’s going to make some waves. I’ll also be working on a few more wholesale shops!

 Portfolio: http://iceesocial.com/


Steven Chu

Visual Experience Designer

Shopify Partner Studio: Steven Chu

Why he’s excited: Being in space with great talent, resources, and a chance to show off what we're made of!

What he’s working on: I’ll be building some Shopify sites for my clients in the fashion industry. I’ll also be tackling a number of other projects that span from branding to execution of digital assets, and even some projects that have a live on-the-streets component.

Portfolio: http://stevenchustudio.com


Ashley Livingston

Freelance Web Developer & Blogger

Shopify Partner Studio: Ashley Livingston

Why she’s excited: I'm most looking forward to working alongside (and hopefully collaboratively) with the other freelancers and entrepreneurs in the Partner Studio.

What she’s working on: I'll be developing a few Shopify and blog themes targeted for infopreneurs out there who sell digital, or handmade, artisanal products.  

Portfolio: http://ashleythedeveloper.co/


Ty Shaikh

Freelance Web Designer & Developer
Shopify Partner Studio: Ty Shaikh

Why he’s excited: Learning about cutting-edge ecommerce strategy and design principles from business experts and more experienced developers.

What he’s working on: Over the next three months I’ll be completing two Shopify projects. One is a client project for a startup record label. I will be designing a custom front-end on Shopify and helping with the initial ecommerce and social media strategy. I’ll also try to work on a personal project that involves bringing a book publishing company into the digital age with a Shopify storefront and third-party fulfillment services.

Portfolio: www.tyshaikh.com


 Adham Foda

Freelance Designer and Developer
Shopify Partner Studio: Adham Foda

Why he’s excited: Collaboration. I’ve built a network around fashion, music, and design, but I’m looking to add other like minded thinkers — in terms of professional skill, not just personal interests.

What he’s working on: During my time at the Partner Studio, I’ll be working on multiple Shopify stores of all shapes and sizes.

Portfolio: http://foda.farm/the-harvest/


LaKrishia Armour

Copywriter and Creative Marketing Consultant
Shopify Partner Studio: LaKrishia Armour

Why she’s excited: I'm looking forward to building relationships with the other members in the Partner Studio.

What she’s working on: I'll be working on a project called BeautyShock.Me, an email magazine showcasing the freshest indie beauty brands & owners. And, of course, copywriting for product-based businesses.

Portfolio: http://lsarmour.info/


Stay tuned for more details about the Shopify Partner Studio

We will be regularly sharing updates about the Shopify Partner Studio and our residents’ journey through our blog and Twitter account over the coming weeks. If you want to stay up-to-date with what’s happening in NYC, you can also follow the conversation on Twitter.

What are your thoughts on the Partner Studio? Would you like to see something similar offered in your hometown? Let us know in the comments below.

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10 Successful Marketing Campaigns to Inspire Your Next Project

10 Successful Marketing Campaigns to Inspire Your Next Project

Succesful Marketing Campaigns: Email

Marketers today spend millions to billions of dollars on marketing and advertising, in an effort to capture the consumer's attention. 

Devising and executing an innovative marketing strategy is not always an easy task. There are many moving parts including creating the design concept, planning live events, and creating a digital marketing plan.

In this article you'll learn:

  • Examples of marketing campaigns launched by several web design companies
  • Strategies to implement a successful marketing campaign
  • A marketer's thought process when planning and implementing a creative marketing campaign

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Grow your business with the Shopify Partner Program

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