When retail changes as quickly as it does in today’s market, it’s more important than ever to constantly innovate and look for the next opportunity. One way to do that is through brand partnerships.
While collaborating with other businesses can certainly expand your reach and build buzz, it can also expose you to new ideas and tactics. You can test these new concepts before doing a full-blown integration into your business. And when it works, early adopters are seen as innovators.
Check this list of seven innovative retail partnership examples to find inspiration for your next collaboration.